Since the advent of Digital Video, almost every company from Canon, Kodak, Nikon, Samsung, Sony and Fuji-film have delved into producing Digital Cameras for Photographers and Videographers alike. Over the years we have seen a huge change in what would be called “Industry Standard” when it comes to video; from 4:3 Standard Definition Video for the much older and bulkier CRT Television and Computer Monitors – now to 16:9 High Definition for much thinner but wider LCD Smart Televisions and LED Monitors

In the last Five years, we have seen the Digital SLR take leaps into shooting video with Canon and Nikon providing Full High Definition Video with a variable frame rate options, small and compact versatile camera bodies, and the ability of interchangeable lenses within there own lens line to bring a cinematic edge that most Broadcast Video Cameras could not produced with a Built-in lens.

Now Filmmakers are asking for more (as 720p and 1080p High Definition having replaced the distribution standard for Online Digital and Blu-ray streams), they want more Resolution leeway in Post Production and the potential to have a much Higher Quality Digital Master of there productions for future releases. As Cinema Cameras such as the RED EPIC and ARRI Cinema Cameras are producing 4K and 8K Video Resolutions – how can the Digital SLR Industry make its move into this area of the market?

The first of which to make its mark has to be the Panasonic Lumix GH4. A successor to the Lumix GH3, it is the first Digital SLR to produce 4K Video Resolutions at variable bitrates that can suit a range of SD cards that may be on-hand. Utilising the incredible All-Intra Codec to retain incredible detail and imagery, 4K Video can be recorded in-camera at 24/25/30fps – but can also shoot up to 96fps slow motion video at 1080p.

This is a huge step in comparison to the Canon DSLR line, that even with the Full-frame cameras such as the 5D Mark 3 and the Brand New 5Ds – they only shoot slow-motion at a maximum of 50/60fps at 720p – which many believe is an outdated concept.

In comparison the its competitor the Sony A7s, the Lumix is a Crop Sensor Camera using the small and versatile Micro Four Thirds Mount – where the A7s has Full Frame Sensor utilising there Sony E-Mount. Sony’s A7s is 4K Ready, with the ability to Shoot 10-Bit Uncompressed 4K Resolutions with a External Recording Device.
The Full-frame imagery is much more attractive to many film makers – which is why the Metabones company have produced a Speedbooster Adaptor for various Full-Frame Lens Mounts that can not only be converted to the Micro Four Thirds Mount but can convert the small sensor to produce Full Frame images. The GH4 can also shoot externally for 10-bit uncompressed video – but with the advent of being able to shoot 4K In-Camera, it’s much more attractive to Film makers who want easy access to Larger Resolutions.

Some critics have said that the GH4 can not shoot Cinematic images – but when you view the video below produced by Bryan Harvey – this disproves all the criticisms:

At VMBIZ, the Panasonic Lumix GH4 is our pick – and have used this Camera on several of our recent productions. Here is one:

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